A great new marketing tool that is starting to gain popularity in real estate is 3D virtual tours. In Martinez, ca and the surrounding area, few realtors are utilizing this great selling tool. For years, people have utilized picture tours or video tours. The problem with these style tours, is the user does not have control of what they are looking at during the experience. A picture tour merely shows different pictures on a timer. A video tour only shows what the videographer wants to show.
Now meet the 3D virtual tour:
The user has full control over the view and location of the house. Virtually walk around the house at your own pace and look wherever you want. You can even use your virtual reality headset to tour the house as if you were really there. Another cool feature is the “dollhouse view”. It shows the floor plan from an outside view of the house.
Try it out! It works on computers and mobile devices.
What’s The Benefit?
You might be wondering how this tool will benefit YOU as a seller. This great marketing tool has a lot of benefits. Often pictures alone don’t give a good feel of how a house is laid out. A house might have a great floor plan but you’d never know by looking at pictures. The 3D tour lets people see the house as it really is.
Also, if pictures don’t do a great job of showing your house as it really is, you may get a ton of people coming to see the house that won’t like it. If they check out the virtual tour first and verify that they are interested, you will get more QUALITY showings. This reduces the inconvenience of showing the house to people that aren’t a good fit.
In the rainy season, showing your house can get messy and muddy. Weed out the”tire kickers” with the virtual tour! Also, people are much less active with showings in the winter. We can “show” your house virtually to get real buyers excited to put on their warm clothes and get out to see your house!
At Turnbloom & Associates, we utilize 3D tours and offer them at no additional cost to our sellers! Some houses will benefit from the 3D tour and some may not. We work with our sellers and decide whether or not the 3D tour is a good fit to help sell the house.
I like how you mentioned that you can not always tell the floor plan of the home without a tour. This will give you an inside look into the home you are considering. I agree, I think this benefits both buyer and seller.